Ben Leander Willgruber, MSc.
0043 650 707 9191 (12-22 h)
I am a visual designer and writer with a master’s degree in psychology.
I am based in Graz, Austria and sometimes in Berlin.
I like to tell stories, no matter if I am using words or visual language.
Exhibition Catalogue ‘To Death with a Smile’
MUMEDI, Mexico (2019)
Illustration for ‘Gay Men Draw Vaginas’
Short Story ‘Die Wiese’
Wien, Skarabæus (2010)
Unter die Haut (2018)
What I do
Corporate, Editorial and Package Design (and some Illustration)
I love to assist my clients from start to finish (and beyond), but I am also happy to work with existing media. In preparation, I will want to find out what your product/service is all about, what your target audience is and what goals you wanna achieve with my help. Sometimes we may find a better solution to your problems than anticipated.
Psychologically driven Branding
Over time, I became more involved in the branding process of my clients’ products and services. With the help of my studies in communicational design as well as psychology, I focus on getting desired messages across. I use color, layout, typography and multi-media to emotionally infuse minimalistic or abstract designs.
I am happy to help my clients with PR texts, wordings, social media posts and more. I am comfortable writing in German and English but I cannot guarantee total accuracy although I give my best to write as faultless as possible. Or is it faultlessly? Better look that up later.